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Escapees RV Club Logo Guide
WELCOME TO THE GUIDE
This is a guide for those who wish to use Escapees RV Club© logos available on the Escapees RV Club Media Page.
These guidelines outline the general rules when using Escapees RV Club© logos. Consistency when using these logos helps with public recognition of Escapees RV Club© and protects company trademarks.
It is important that your materials use Escapees RV Club© logos correctly, ac-cording to the standards laid out in this guide.
GENERAL GUIDELINES
These are general guidelines to follow closely when using Escapees RV Club© logos. Only use the logos found on our Media Page at:
escapees.com/media.
DO
- Follow guidelines found in this guide and from Media Page (escapees.com/media) as well as the Escapees RV Club© terms and policies.
- Keep enough space around Escapees RV Club© logos so they appear clean and uncluttered.
- Maintain the shape and proportion of each of Escapees RV Club’s logos and reproduce at a legible size.
- Make sure that the logos are presented clearly and not pixelated or stretched.
- Keep the logos at a size where all text is legible.
DON'T
- Assert rights over the Escapees RV Club brand whether by trademark registration, domain name registration or anything else.
- Modify Escapees RV Club logos in any way, such as by changing the design or color.
- Use Trademarks, names, domain names, logos or other content that imitates or could be confused with Escapees RV Club.
- Use any icons, images or trademarks to represent Escapees RV Club other than what is found in this Guide or on the Media Page: escapees.com/media.
- Use any combination of any part of Escapees RV Club logos or assets with your name, marks or generic terms.
- Represent Escapees RV Club in a way that implies partnership, sponsorship or endorsement.
- Feature Escapees RV Club logos on materials associated with pornography, illegal activities, or other materials that violate the Escapees RV Club Terms.
LOGOS
“HOUSE IN WAGON” LOGO
The “House in Wagon” Logo is our most widely known symbol. It has been used, in one form or another, to represent Escapees RV Club since the Club’s in-ception in 1978.
This logo must only be used in the context of Escapees RV Club. The name “Escapees RV Club” must be used in close proximity to the logo to provide context.
Clear Space
To preserve the integrity of the “House in Wagon” Logo, always maintain a minimum clear space around the logo. This clear space insulates the “House in Wagon” Logo from distracting visual elements, such as: other logos, copy, illustrations, photography or other images.
Very Light Background
The “House in Wagon” logo features negative space where the “walls” and “smoke” appear. Because of this, the logo must always on a very light, uncluttered background. If the background is dark or cluttered, the image of the logo is compromised.
Escapees Logo Colors
ESCAPEES RV CLUB “NAME” LOGO
The “Name” Logo is the Escapees RV Club name in a particular text treatment. It features dark blue, bold, uppercase letters and the “RV” is in a red brushstroke.
Clear Space
To preserve the integrity of the Escapees RV Club “Name” Logo, always maintain a minimum clear space around the logo. This clear space insulates the logo from distracting visual elements, such as: other logos, copy, illustrations, photography or other images.
Very Light Background
The Escapees RV Club “Name” Logo features dark elements. Because of this, the logo must always on a very light, uncluttered background. If the background is dark or cluttered, the image and text in the logo may be compromised.
ESCAPEES RV CLUB “FULL” LOGO
The Escapees RV Club “Full” Logo is the combination of the “House in Wagon,” the “Name” Logo , and the slogan, “A Total Support Network for All RVers.”
This is the preferred logo to be used when referring to Escapees RV Club in articles or marketing materials.
Clear Space
To preserve the integrity of the Escapees RV Club “Full” Logo, always maintain a minimum clear space around the logo. This clear space insulates the logo from distracting visual elements, such as: other logos, copy, illustrations, photography or other images.
Very Light Background
The Escapees RV Club “Full” Logo features negative space and dark elements. Because of this, the logo must always on a very light, uncluttered background. If the background is dark or cluttered, the image and text in the logo is compromised.
ESCAPEES RV CLUB “BIG HOUSE” LOGO
The Escapees RV Club “Big House” Logo is the combination of the “House in Wagon,” the “Name” Logo , and the slogan, “A Total Support Network for All RVers.”
Clear Space
To preserve the integrity of the Escapees RV Club “Big House” Logo, always maintain a minimum clear space around the logo. This clear space insulates the logo from distracting visual elements, such as: other logos, copy, illustrations, photography or other images.
Very Light Background
The Escapees RV Club “Big House” Logo features negative space and dark elements. Because of this, the logo must always on a very light, uncluttered background. If the background is dark or cluttered, the image and text in the logo is compromised.
XSCAPERS “X” LOGO
Xscapers is a diverse community of today’s active, adventurous RVers, dedicated to enabling their dreams of working and sharing life on the road.
The Xscapers “X” Logo represents a compass rose with a free floating needle, representing the freedom to travel and experience the world.
This logo must only be used in the context of Xscapers and/or Escapees RV Club. The name “Xscapers” must be used in close proximity to the logo to provide context.
Clear Space
To preserve the integrity of the Xscapers “X” logo, always maintain a minimum clear space around the logo. This clear space insulates the “X” logo from distracting visual elements, such as: other logos, copy, illustrations, photography or other images.
Very Light Background
The Xscapers “X” logo features negative space and dark colors. Because of this, the logo must always on a very light, uncluttered background. If the background is dark or cluttered, the image of the logo is compromised.
Xscapers Logo Colors
XSCAPERS “COMBINED” LOGO
The Xscapers “Combined” Logo uses the “X” logo over the “Xscapers” text-based logo.
This logo must only be used in the context of Xscapers and/or Escapees RV Club. The name “Xscapers” must be used in close proximity to the logo to provide context.
Clear Space
To preserve the integrity of the Xscapers “Combined” logo, always maintain a minimum clear space around the logo. This clear space insulates the “X” logo from distracting visual elements, such as: other logos, copy, illustrations, photography or other images.
Very Light Background
The Xscapers “Combined” logo features negative space and dark colors. Because of this, the logo must always on a very light, uncluttered background. If the background is dark or cluttered, the image of the logo is compromised.
“XSCAPERS” LOGO
The “Xscapers” Logo features the “X” and the full name of “Xscapers.” It features the tagline, “Powered by Escapees RV Club.”
This is the preferred logo to be used when referring to Xscapers in articles or marketing materials.
Clear Space
To preserve the integrity of the Xscapers “X” logo, always maintain a minimum clear space around the logo. This clear space insulates the “X” logo from distracting visual elements, such as: other logos, copy, illustrations, photography or other images.
Very Light Background
The Xscapers “X” logo features negative space and dark colors. Because of this, the logo must always on a very light, uncluttered background. If the back-ground is dark or cluttered, the image of the logo is compromised.