The experience of living in the coaches for an extended period of time is really critical to understanding the consumer experience better. Staff used to be limited to weekend trips, but with Winnebago now encouraging staff to use RVs for weeks at a time has exposed them to many more aspects of RV life than could be experienced in a weekend.
This perspective has been the driving force behind the partnership between Escapees RV Club and Winnebago. “[Our] members are learning as well that Winnebago is trying to break the stigma of most RV manufacturers. Not all manufacturers have the same approach. [Winnebago is] here to ask questions, listen to feedback, and take that feedback to your teams to see where changes can be made,” commented Travis Carr, Escapees RV Club President.
Following the Rock Springs, Wyoming event, Escapees staff packed up the club’s event trailer and rolled out to join more of Winnebago’s team at the manufacturer’s Grand National Rally in Forest City, Iowa. As the club’s first time officially attending GNR, Travis and Melanie Carr, Escapees President and Vice-President respectively, Kerensa Durr, Escapees Marketing Director, and Brandon Hatcher, Escapees Brand Manager, enjoyed several days getting to know more about Winnebago’s team and customers. “We really enjoyed being on the Winnebago rally grounds, bringing the Escapees event trailer with us and seeing first-hand what the experience was all about,” said Melanie. “In addition to the education and services they offered, it was great to partake in the camaraderie of the Winnebago community!”
About Escapees RV Club
Since 1978, Escapees has been a leader in supporting those who pursue the RVing lifestyle. The club was founded by full-time RVers, Joe and Kay Peterson, at a time when there was no support group for full-timers. Today, the club continues to grow and transform itself according to the needs of its members, supporting them through benefits and educational and social opportunities. Learn more about what is available to Escapees RV Club members at escapees.com.